by Ari Galper, Founder of Unlock The Game ® Most of us design our cold calling around scripts and strategies.  Isn’t that how we’ve been taught by the sales gurus?  Scripts are linear and systematic so you can move calls in the direction you want them to go.  Sales strategies do the exact same thing.
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by Ari Galper, Founder of Unlock The Game® Cold calling, the old way, has to be the most painful form of sales work you can experience. There’s a lot of rejection, fear, and deflated hopes. But there’s a new way to make cold calling as pleasant and relaxed as picking up the phone and talking
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by Ari Galper, Founder of Unlock The Game ® Do you struggle with the process of cold calling?  For many of us, it’s a grueling experience. That’s because we try to carry on a conversation from a rigid, linear place.  We’re trying to follow a strategy or a script.  Thus, when it comes to having
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The Four “Secrets” to Picking a Great Niche for Your Coaching or Consulting Business — Picking a profitable niche is one of the most important elements of your business. “Pick a Niche, and Grow Rich!” is a phrase that you’ll often here… and it’s not far from the truth…  Once you have a niche, you
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How To Throw Out Your Cold Calling Scripts Five Ways to Be Yourself Again in Cold Calling! by Ari Galper, Founder of Unlock The Game ® Recently you may have received a cold call from someone using an old-style linear sales script.  You probably recognized it as a cold call because the person sounded a
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by Ari Galper, Founder of Unlock The Game® We’ve all had the experience where everything seems to be going well during a cold call, and suddenly the person we’re talking to “hits the brakes.”  They raise an objection and we start to panic, thinking we’re about to lose the sale. We then fall back into
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